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Over-the-air install for Ad Hoc / Enterprise builds — no Mac or iTunes on the phone.

Find my device ID (UDID) to register Full Ad Hoc + IPA Installer guide
How OTA works
  1. manifest.plist — XML on this server with bundle id, version, title, and the HTTPS URL of the .ipa.
  2. itms-services link — Safari opens itms-services://?action=download-manifest&url=….
  3. iOS reads the manifest and starts the system installer.
  4. Download & verify — iOS fetches the .ipa, checks the provisioning profile (Ad Hoc UDID or Enterprise cert), then places the app on the Home Screen.

App Store and Development exports will fail verification. Export Release Testing (Ad Hoc) or Enterprise only.

Checking package…